{"id":2889,"date":"2024-06-03T17:20:40","date_gmt":"2024-06-03T16:20:40","guid":{"rendered":"https:\/\/www.arranzastasio.com\/?p=2889"},"modified":"2024-06-03T17:58:45","modified_gmt":"2024-06-03T16:58:45","slug":"mural-ten-offices","status":"publish","type":"post","link":"https:\/\/www.arranzastasio.com\/es\/blog\/mural-ten-offices\/","title":{"rendered":"Mural ten offices, one team"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2889\" class=\"elementor elementor-2889\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-704ba72 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"704ba72\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c7d14f2\" data-id=\"c7d14f2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f0d8b79 elementor-widget elementor-widget-text-editor\" data-id=\"f0d8b79\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Enfrentarse a un mural de gran formato siempre es un reto. En este caso, adem\u00e1s, hab\u00eda que tener en cuenta no s\u00f3lo el tama\u00f1o, sino la base existente de vinilo, la necesidad de pintar el mural a mano y los trabajadores que estaban en la oficina y cuya cocina estaba invadiendo para el proyecto.<\/p><p>Pero empecemos desde el principio&#8230;.<\/p><p>Cuando me contactaron desde Hyphen para intervenir el vinilo existente en la cocina de sus oficinas en Madrid, lo primero que me vino a la cabeza fue su lema de empresa \u00abONE HYPHEN\u00bb. Sab\u00eda que ese concepto de unidad y equipo tendr\u00eda que estar presente desde antes incluso de recibir el brief.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdf8b34 elementor-widget elementor-widget-image\" data-id=\"fdf8b34\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"483\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-1024x618.jpeg\" class=\"attachment-large size-large wp-image-2989\" alt=\"\" srcset=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-1024x618.jpeg 1024w, https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-300x181.jpeg 300w, https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-768x463.jpeg 768w, https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-1536x926.jpeg 1536w, https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-2048x1235.jpeg 2048w, https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-18x12.jpeg 18w, https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-600x362.jpeg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">mural finalizado<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7dea81b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7dea81b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f950b8\" data-id=\"4f950b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-859314c elementor-widget elementor-widget-text-editor\" data-id=\"859314c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El concepto del brief, sin embargo, era muy sencillo: celebrar el momento actual en el que hay diez oficinas trabajando en conjunto. Por eso el concepto tambi\u00e9n es muy sencillo y directo: una \u00fanica l\u00ednea recorre el espacio, dando forma a un edificio representativo de cada una de las sedes.\u00a0<\/p><p>El reto era conseguir ejecutarlo en el menor tiempo posible, ya que la oficina est\u00e1 en uso en todo momento, as\u00ed que aprovech\u00e9 un viernes, que hay menos gente y s\u00f3lo trabajan media jornada para enfrentarme a esta pared. Para optimizar tiempos, adem\u00e1s, escal\u00e9 el boceto en casa, preparando una imagen para proyectarla sobre la pared directamente al tama\u00f1o necesario, marcar las primeras l\u00edneas y que luego s\u00f3lo quedase darle entidad a las l\u00edneas y jugar con sus grosores en funci\u00f3n de c\u00f3mo incide la luz en la habitaci\u00f3n, ya que la mejor manera de evaluar eso es en directo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2c6409 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"e2c6409\" data-element_type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carrusel de im\u00e1genes\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_2373-300x300.jpeg\" alt=\"pintando ten offices 2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/WhatsApp-Image-2024-05-31-at-13.29.12-300x300.jpeg\" alt=\"mural ten offices terminado\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5786-scaled-e1717177030790-300x300.jpeg\" alt=\"IMG_5786\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5772-300x300.jpeg\" alt=\"IMG_5772\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5767-300x300.jpeg\" alt=\"ten offices close up\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_2376-300x300.jpeg\" alt=\"Pintando mural ten offices\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 de 7\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.arranzastasio.com\/wp-content\/uploads\/2024\/05\/IMG_5769-300x300.jpeg\" alt=\"artist vs art\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d15c8d9 elementor-widget elementor-widget-text-editor\" data-id=\"d15c8d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>El resultado es justo lo quer\u00edan: una pared ic\u00f3nica dentro de sus oficinas, que ensalzan el concepto de uni\u00f3n del grupo y que, teniendo tanta informaci\u00f3n como tiene, no pesa en un espacio relativamente peque\u00f1o.<\/p><p>En definitiva, un mural consistente, din\u00e1mico, sencillo y efectivo. Y que une las diex oficinas, fomentando el trabajo en equipo.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Adaptarse al gran formato es uno de los retos m\u00e1s divertidos del dise\u00f1o de superficies. En este mural corporativo, no solo la escala juega a favor del sentimiento de globalidad, sino que el concepto del propio mural refuerza el concepto \u00abun equipo\u00bb.<\/p>\n","protected":false},"author":3,"featured_media":2992,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[138],"tags":[99,140],"class_list":["post-2889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prensa","tag-actualidad","tag-murales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mural ten offices, one team - Irene Arranz Astasio<\/title>\n<meta name=\"description\" content=\"Adaptarse al gran formato es uno de los retos m\u00e1s divertidos del dise\u00f1o de superficies. 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